Canadians are drinking less alcohol
Released: Friday, September 5, 2025
Canadians are purchasing less alcohol. In 2023/2024, sales of alcoholic beverages in Canada reached 88.2 litres per capita, down from 94.5 litres the year before. It’s the third consecutive year alcohol sales have been declining, and the sharpest one-year drop over this period. While beer remains the top choice among those opting for a bevvy, its popularity, along with that of wine and spirits, has been declining. Sales of these types of beverages have been down across the board since 2019/2020. Meanwhile, ciders, coolers and other types of alcoholic beverages have grown in popularity, when compared to 2019/2020 levels.
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